{
  "status": "Illustrative acceptance plan, not an executable test suite or observed production result",
  "topic": "MVP evidence investors can inspect",
  "date": "2026-11-04",
  "sourceArticle": "https://aptixlabs.com/insights/mvp-traction-evidence-investors",
  "setup": [
    "Use synthetic accounts and records",
    "Record the environment and implementation version",
    "Agree the expected product contract before testing"
  ],
  "reviewSequence": [
    "Define each traction metric and its denominator",
    "Preserve source dates and exclude internal tests",
    "Connect product evidence to the next learning milestone"
  ],
  "cases": [
    {
      "id": "1",
      "condition": "A demo succeeds once",
      "expectedBehavior": "It is feasibility evidence rather than retention",
      "observedBehavior": null,
      "status": "not_run"
    },
    {
      "id": "2",
      "condition": "A user installs but never activates",
      "expectedBehavior": "The metrics remain separate",
      "observedBehavior": null,
      "status": "not_run"
    },
    {
      "id": "3",
      "condition": "A cohort is small",
      "expectedBehavior": "Its uncertainty is visible",
      "observedBehavior": null,
      "status": "not_run"
    }
  ],
  "tradeoff": "Early products may not have stable retention or revenue data. Use the available evidence honestly and identify the next learning milestone instead of inventing a benchmark to appear mature."
}